Our sales pages follow a problem-solution-solution detail format. This "hero's journey" will help sell your product. Use this hero section to quickly introduce the problem you are solving.
Sample: "Are you ready to..."
This statement is meant to “hook” people to keep scrolling, while providing context into your brand. Ideally between 15-20 words.
This should be one or two paragraphs with their struggles.
Really dig deep, allowing them to feel the pain and show them that you understand and that you have experienced the same thing.
Use this section to explain what your product or service is and why it is the solution!
Use these paragraphs to tell them the different ways your product or service is going to change their life for the better and why it's better than any service out there.
"Two to three inspirational sentences describing the service and its benefits. Make sure to go into detail about exactly what is included, how it will be delivered and why it’s valuable."
"Two to three inspirational sentences describing the service and its benefits. Make sure to go into detail about exactly what is included, how it will be delivered and why it’s valuable."
"Two to three inspirational sentences describing the service and its benefits. Make sure to go into detail about exactly what is included, how it will be delivered and why it’s valuable."
This should be one or two paragraphs with some key points about who you are, what credentials you have and why you do what you do. Start with a strong personal statement, then zoom out and give potential clients more context.
Convey your authority through both your skillset and your experience, and add in a detail or two about your own personal journey to help build trust and emotional connection with potential clients. What can you do for them? Why should they trust you? Be sure to infuse personality and brand voice, and end on a positive, inspirational/motivational note.
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